Rusty Reid’s “Piece of the Action” is the kind of track that reminds you why rock & roll ever mattered in the first place. It’s raw, it’s sweaty, and it doesn’t care about polish or precision, only pulse. Taken from his forthcoming “new/old” double album The Unreasonables, this second single strips away all the overthinking and dives headfirst into pure, primal energy.

Reid describes it himself as “a nasty (well, not that nasty) piece of rock and roll,” and that’s exactly what it is, the kind of record you’d expect to spill out of a dive bar jukebox at 1 AM. From the opening riff, the groove drips with attitude. The guitars are gritty and unapologetic, the drums are tight and sweaty, and Reid’s voice carries the same cool defiance that once made the Stones and Tom Petty household names.

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There’s a fascinating backstory here, too. The Unreasonables was originally recorded decades ago and then left unreleased a time capsule from a different era. Now, forty-something years later, the music is finally surfacing, and “Piece of the Action” feels like the spark that reanimates it. You can almost hear the years baked into the sound: analog warmth, live chemistry, and zero digital fuss.

Rick Poss’s lead guitar work is a highlight, fiery, soulful, and dangerously close to stealing the whole show. Each lick adds muscle and movement, feeding off Reid’s slyly suggestive vocals. Lines like “You can’t get closer when you’re touching” give the song its edge, a playful, lusty wink that keeps things fun rather than filthy.

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Unlike Reid’s usual folk-country-philosophical material, “Piece of the Action” lives entirely in the moment. No politics, no pondering, just groove and desire. It’s simple, but it hits where it should.

Rusty Reid isn’t trying to reinvent rock; he’s reminding us of its original thrill. “Piece of the Action” feels like a lost classic dug up and recharged, proof that real rock & roll never dies, it just waits for the right hands to bring it back to life.

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